A hacker’s view
of antivirus

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Traps
Advanced Endpoint Protection


Prevent Cyber Breaches

Preemptively block known and unknown malware, exploits and zero-day threats with the unique multi-method prevention approach of Traps™ advanced endpoint protection. 

Automate Prevention

Automatically reprogram your endpoints to block known and unknown threats – without human intervention – using threat intelligence gained from our global community of customers and partners.

Protect and Enable Users

Empower users to use web-, mobile- and cloud-based applications without fearing cyberthreats. Protect users from inadvertently compromising their systems without burdensome virus scans.

Traps Secures Endpoints With a Unique Multi-Method Prevention Approach

Traps replaces legacy antivirus and secures endpoints with a multi-method prevention approach that blocks malware and exploits, both known and unknown, before they compromise endpoints such as laptops, desktops and servers.

Multi-Method Malware Prevention

Traps prevents malicious executables rapidly and accurately with a unique, multi-method approach to prevention that maximizes coverage against malware while reducing the attack surface and increasing the accuracy of malware detection. This approach combines several prevention methods to instantly block known and unknown malware from infecting a system.

Multi-Method Exploit Prevention

Traps takes a unique approach to preventing exploits. Instead of focusing on the millions of individual attacks or their underlying software vulnerabilities, it focuses on the small set of techniques all exploit-based attacks use, which rarely change. Traps blocks these techniques, thereby preventing exploitation attempts before they can compromise endpoints.

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Automatically Convert Threat Intelligence Into Prevention

As an integral component of the Palo Alto Networks® Next-Generation Security Platform, Traps continuously exchanges threat intelligence with the WildFire™ threat analysis service, as does each component of the platform deployed among the global community of Palo Alto Networks customers.

WildFire is the world’s largest distributed sensor system focused on identifying and preventing unknown threats, with more than 15,500 enterprise, government and service provider customers contributing to the collective immunity of all other users. Traps customers receive access to this intelligence and WildFire’s complete set of malware analysis capabilities. Traps uses this intelligence to automatically reprogram itself to prevent malware on the endpoint, no matter where it is discovered first.

The automatic conversion of threat intelligence into prevention all but eliminates the opportunity for an attacker to use unknown and advanced malware to infect a system. An attacker can use a given piece of malware at most once, anywhere, and only has seconds to carry out an attack before WildFire renders it entirely ineffective.

It’s Time to Replace Antivirus

Despite continuous investments in traditional antivirus solutions and “next-gen” AV products, organizations continue to experience cyber breaches and successful ransomware attacks with increasing frequency. Existing endpoint security products as a whole, and traditional antivirus solutions in particular, struggle – and more often fail – to prevent successful security breaches.

Attempts at improving the effectiveness and efficiency of AV solutions, as well as the security industry’s collective focus on detection and response, have only resulted in incremental improvements in endpoint protection, while hindering organizations with antiquated methodologies and hidden costs.

Discover the core reasons traditional AV no longer offers effective prevention, the five security requirements for any AV replacement, and how the multi-method prevention approach of Traps replaces AV while offering superior breach prevention.

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Third-Party Recognition and Analysis

"Overall Winner & 2016 Product of the Year"
Learn why Traps earned CRN 2016 Product of the Year. See how “Traps represents a milestone in endpoint protection.”

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"Strong Performer"
Discover why Forrester® Research recognized Traps as a Strong Performer among endpoint security suite providers. Read the report, "The Forrester Wave™: Endpoint Security Suites, Q4 2016."

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"Approved Business Product"
Learn why AV-Comparatives presented Traps with its Approved rating during its inaugural Comparison of Next-Generation Security Products. Download the report to see how Traps scored in AV-Comparatives' tests.

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"Visionary"
See why Gartner named Traps a “Visionary” in its 2017 “Magic Quadrant for Endpoint Protection Platforms.”

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Learn More About Traps

Datasheet
Learn more about the multi-method prevention capabilities of Traps, the systems and platforms it supports, and its integration with Palo Alto Networks next-generation firewalls and WildFire threat intelligence cloud.

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Technology Overview Whitepaper
Take an in-depth look at the proprietary multi-method prevention technologies in Traps and how they combine to prevent security breaches, protect your users and secure your endpoints.

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Traps Validation for PCI DSS and HIPAA Compliance

PCI-DSS Compliance Report
Learn how Traps assists organizations in meeting the requirements of PCI Data Security Standard (DSS). Read Coalfire’s independent evaluation of Traps and discover how to remain PCI DSS compliant when replacing legacy AV solutions with Traps.

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HIPAA Compliance Report
Learn how Traps help organizations to satisfy the requirements of HIPAA Security Rule, as well as the requirements of the Breach Notification Rule. Read Coalfire’s independent evaluation of Traps to discover how to remain HIPAA compliant when replacing legacy AV solutions with Traps.

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What Our Customers Say About Traps

 

Resources


Traps: Advanced Endpoint Protection

Palo Alto Networks Advanced Endpoint Protection represents a complete paradigm shift from identification to pure prevention. Providing comprehensive exploit and malware prevention that is not designed to identify; instead, it prevents an attack before the malware can be successful.

Santa Clara, CA
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Traps Advanced Endpoint Protection Technology Overview

Most organizations deploy a number of security products to protect their endpoints, including one or more traditional antivirus solutions. Nevertheless, cyber breaches continue to increase in frequency, variety and sophistication. Faced with the rapidly changing threat landscape, current endpoint security solutions and antivirus can no longer prevent security breaches on the endpoint. Palo Alto Networks® Traps™ advanced endpoint protection replaces traditional antivirus with a unique combination of the most effective, purpose-built, malware and exploit prevention methods that pre-emptively block known and unknown threats from compromising a system.

Santa Clara, CA
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Protect Yourself From Antivirus

Traditional antivirus is not the solution to preventing endpoint breaches—it’s the problem. If you’re still using antivirus you are leaving your organization vulnerable to malicious attack.

Santa Clara, CA
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Traps Advanced Endpoint Protection Named a Gartner Visionary

Gartner has recognized Traps advanced endpoint protection as a Visionary among endpoint security products. Read the full report.

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Protect Yourself From Antivirus With Traps

Traps is fully automated, fully integrated endpoint protection, making PCI and HIPAA compliance a breeze, while eliminating zero-day exploits and successful cyberattacks.

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Traps Advanced Endpoint Protection Technology Overview

With today's growing cyber threats, you undoubtedly have multiple layers of security in place to ensure your data is protected. The problem is that the existing endpoint technologies are just not adequate, leaving you to spend much of your time trying to keep up with patches, then detecting, remediating, and often re-imaging systems when you should be preventing these breaches. This whitepaper will introduce you to a better way, Traps, Palo Alto Networks Advanced Endpoint Protection is not only a product like no other, but an entirely new category that is going to change the way you think about endpoint protection.

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